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Pray for Mother Nature Jeans

Pray For Mother Nature is the new line of premium denim by beach lover Chip Foster and his wife Nicole.  I had the pleasure of attending the launch of this new line last week at Planet Blue in Venice.
These slim fitting jeans are made out super soft premium denim.  And for skinny jeans, it was nice to see them made in thinner more breathable denim.  I loved the variety of shades and was smitten by the taupe pair below.  Perfect to pair with all the neutrals and blushes of this season.
The Fosters are beach lovers and donate a percentage of proceeds to a variety of beach environmental organizations, including Heal the Bay.  In fact, that is how they came up with the name for the jeans: Pray for Mother Nature. 

If you are ever in SoCal I recommend stopping by Planet Blue. It is a quintessential Cali boutique.  Lots of fun clothes and accessories oh and it's right by the the beach! Can it get any better?

9 comments

Maya @ Completely Coastal said...

Super soft denim -sounds so comfy!! Love the rainbow shots too, reminds me of the 10 months we lived in Idaho.

Sarah B. said...

wow, they look so cute!

Joyce said...

they sound comfortable. The name, their logo and their way to give back, are amazing. Enjoy your new jeans. xo

Ms. Givens said...

I love soft denim.
What a great way to help out too.

anita said...

laura, i like what you are getting into these days :) very hip branding...did you splurge on a pair for yourself yet?

Nadia @ www.lavidaaloha.blogspot.com said...

Is this the Chip and Pepper twin? I wonder if they sell those jeans in Hawaii...

sealaura said...

Hi Nadia,

Yes! This is Chip from the Chip and Pepper jean line. He was such a pleasure to meet and I was very impressed with his passion for the environment.

jenna @ alittlebleu said...

planet blue is the best!

jenna @ alittlebleu said...

planet blue is the best!